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Olive green rectangular logo featuring the text

 

The Country Store With Essentials at Prices You’ll Love…

Located in Loganville, WI, Trail Lane Sales is a one-stop Footwear and Variety Store destination that is committed to serving their valued customers with quality merchandise, competitive prices, and attentive customer services.  They welcome customers from throughout Wisconsin and regions beyond to their easy-to-browse showroom.  They also have a comprehensive mail-order catalog that brings their products to the homes of buyers found anywhere in the United States.

Trail Lane specializes in the sale of quality footwear with name brands that include Redwing, Irish Setter, Ariat, Lowa, Danner, Thorogood, Han Wag, Rocky, Propet, Merrell, Keen, Salomon, Under Armour, Skechers, Nunn Bush, Areni, Keele, SAS, Kipling, JoyStep, Vegace, Drew, Nursing Mates, Florsheim, DFG,, SBS, Nubuck, Nothinz, Tundra, Muck, Tingley, and more.  They also feature apparel accessories for the whole family, along with infant care items, cleaning supplies, kitchenware, home goods, cards & stationery, toys & books, hair care products, sewing notions, and fabric selections.

In addition, Trail Lane offers a full range of natural health varieties including supplements, vitamins, essential oils, herbs, and more.  Featured essential oils include Doterra, True Essentials, and Herbal Blessings.  Other health product name brands include Dr. Christophers, Better World Botanicals, John Keim, Yoder’s True Naturals, Nature’s Answer, Nature’s Way, Northern Nutrition, Mountain Meadow Herbs, Progressive Labs, NOW Foods & Supplements, SPRIGS, R-Garden, Nature’s Sunshine, Joel Berry, Krause Products, Speicher’s, Natural Hope, Mother Care, and more.

A store display featuring homewares, fabrics, footwear, and more. Shelves are stocked with supplements, shoes, and boots.

Contact Us!

Phone: (608) 727-2103
Address: E4321 WI-154 Loganville, WI 53937

Display of Trail Lane Sales products including two styles of leather boots, a selection of Darn Tough socks, and various books on nutrition.
Monday
8:00 AM - 5:00 PM
Tuesday
8:00 AM - 5:00 PM
Wednesday
8:00 AM - 5:00 PM
Thursday
8:00 AM - 5:00 PM
Friday
8:00 AM - 5:00 PM
Saturday
8:00 AM - 12:00 PM
Sunday
Closed
Good Friday, Ascension Day, and Other Christian Holidays
Closed

Directions

Front view of a building with solar panels on the roof, stone and wood facade, and a sign that reads "Family Owned & Operated". The entrance has an "Open" sign in the window.
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A store display showing multiple rows of flip-flops in different colors and sizes neatly hung on a wall.
A store aisle displays various brands of packaged socks and hosiery on pegs and shelves, including Everlast, Merrell, and others.
A display wall with various hiking and work boots is shown in a store. Brand signs for Under Armour, Salomon, Drew, and Thorogood are visible.
A store shelf displaying various hats, electronic accessories, household items, and boxes labeled "Buc-ees.
Stacks of colorful fabric rolls are neatly organized on shelves in a store, displaying a variety of textures and hues.
A store aisle with shelves and pegboards displaying a variety of colorful toys, games, and children's items, including plush toys, puzzles, and art supplies.
A store display featuring a variety of baby socks and accessories, neatly organized on shelves and pegs. Different colors, patterns, and sizes are visible, along with some baby caps and bibs on the right.
Shelves in a store display various notebooks, journals, colored pencils, pens, and stationery items organized neatly in rows.
Store shelves lined with various kitchen items, including mixing bowls, cake pans, baking trays, and kitchen linens.
Shelves in a store displaying a variety of health supplements and bottles, with different labels and brands.
A store display wall featuring various types of work boots. Brands visible include Ariat, Danner, and Lowa. The boots are arranged on shelves against a striped wall background.
Display rack of Joybees branded clogs in various colors and sizes, neatly arranged with yellow tags in a retail store setting.
A rack displays various colored shag rugs in a store, organized on multiple horizontal bars.
Six brooms with bristles in different colors (pink, yellow, blue, black, and purple) are hanging vertically on a wall display inside a store.
Shelves filled with various boxes of greeting cards and stationery packs in a store aisle.
A display with various gift bags in different sizes, colors, and designs, including "Happy Birthday" and "New Baby" themes, neatly hung on a slat wall in a store.
Various baby blankets in different colors and patterns are displayed on hangers and shelves in a store.
A wall display of various flip-flops organized in rows. Each pair is tagged and hung on hooks, showing a variety of colors and styles.
A display of colorful insulated water bottles with motivational quotes, arranged on a counter in a store.
Three packages of Red Wing Shoes orthotics and one package of Multi Purpose Revolution orthotic footbeds are displayed on a store shelf. The orthotics are described as offering pain relief and arch support.
Store shelves with various kitchen containers and supplies, including plastic food storage containers, metal thermoses, foil baking pans, and spice jars, all organized neatly.
Shelves stocked with various dietary supplements and vitamins in brightly colored packaging.
A bookshelf in a store displaying a variety of cooking and recipe books, with some notebook sets and kitchenware items on the shelves below.
A store display featuring greeting cards on a rotating rack, adjacent to shelves holding various household and food items, with rugs visible in the background.

2024 Catalog

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